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Salesforce Interaction StudioAccredited Professional Exam (SU24) Questions and Answers

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Questions # 1:

What are IS machine learning powered algorithms called?

Options:

Machine Learning Tools

Einstein Recipe

Einstein Decisions

DataScience Workbends

Answer

Questions # 2:

What are twoways to populate the interaction studio catalog? [check]

Options:

ETL Feed

Third-party integration

Web sdk

Email pixel

Answer

A, C

Questions # 3:

What three components are defined by the developer in the Sitemap?

Options:

Page Types

Events

Promotions

Campaigns

Content Zones

Answer

A, B, E

Explanation

QUESTIONNO: 17

What threecomponents can a web developer define by pageType?

A. Item Actions

B. Campaign

C. Goals

D. Content Zones

E. Capturing Attribute

Answer: A, D, E

Questions # 4:

What are two types that real time interaction management helps marketers to personalize the customer

Options:

Data Aggregation

Data Storage

Next best Action

Orchestration

Answer

C, D

Questions # 5:

What is the unified customer profile?

Options:

A view of each visitor, customer, and user based ontheir behaviour on your website, withmarketing emails or, with any integrated channel

A offline report of every visitor, customer, and user based on their interaction with your website, web application, mobile store, call center, and email received fromyour company

A unified view of all customer activity across, websites, web applications, mobile store, call center

A profile view for administrators to see activity across all of the customer touch points

Answer

Questions # 6:

Which campaign type needs to be configured to setup the interaction studio connector for sales and service clouds?

Options:

Server-side campaign

Web campaign

Mobile campaign

Email campaign

Answer

Questions # 7:

What is the interaction studio terminologyfor the collection of products and content as well as related categories and tags - such as brand, gender, style, keyword and author?