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The Cisco offer that represents the best value for the customer is to ask the Cisco team to engage into a Smart Account or Enterprise Agreement and propose a creation of a Customer Success Plan. A Smart Account is a centralized account management platform that gives customers full visibility and access to their Cisco software licenses,subscriptions, and services across their organization. A Smart Account simplifies license activation, usage tracking, and renewal management, as well as enables customers to move licenses across devices and locations as needed. An Enterprise Agreement is a simplified buying program that covers the entire organization’s software and services needs under one agreement, one renewal date, and one set of terms. An Enterprise Agreement offers customers preferred pricing, financial predictability, investment protection, and flexible expansion options. A Customer Success Plan is a document that captures the account team’s strategy and actions to achieve customer success. It defines the customer’s desired outcomes, identifies the potential barriers and risks, outlines the key milestones and deliverables, and assigns roles and responsibilities to the account team members.

By engaging into a Smart Account or Enterprise Agreement and proposing a Customer Success Plan, the customer can benefit from:

A comprehensive cloud calling plan with ease, in a single unified offer.

A world-class collaboration suite built for hybrid work that provides Webex Calling, Messaging, Meetings, Polling, and Webinars in one unified offering.

A best-in-class collaboration suite that leverages AI-driven intelligence to create engaging and inclusive collaboration experiences.

A lower total cost of ownership by providing multiple best-in-class products from a single vendor.

A simplified contract management by converging software licenses, support for software, and support for hardware into one agreement, one renewal date, and one set of terms.

A trusted support from Cisco Solution Support that centralizes support across software and hardware and any third-party provider technologies in the deployment.

A guidance at every step to accelerate technology transitions through expert resources, best practices, and proven methodologies focused on industry-wide solutions.

A proactive and predictive insights powered by AI/ML-driven analytics and automation that help recognize potential problems, optimize operations, and de-risk transformation.

A blueprint for account teams to achieve customer success by defining the customer’s vision, goals, metrics, milestones, deliverables, roles, responsibilities, progress, results, feedback, and recommendations.

 According to the Cisco website1, RMs work with account managers to drive ongoing revenue risk assessments and plays, which include:

Identifying and prioritizing renewal opportunities

Developing and executing renewal strategies

Negotiating and closing renewal deals

Collaborating with other Cisco teams and partners to ensure customer satisfaction and retention

References: 1: Cisco Renewals Manager - Cisco

SD-WAN is the product that addresses network segmentation issues and is comprised of Viptela and Meraki products. SD-WAN stands for Software-Defined Wide Area Network, which is a technology that simplifies the management and operation of a WAN by decoupling the networking hardware from its control mechanism. SD-WAN enables enterprises to use multiple types of transport services, such as MPLS, broadband, LTE, or 5G, to securely connect users to applications hosted in data centers or the cloud. SD-WAN also provides centralized visibility and control, dynamic path selection, application optimization, and security policies for the entire network.

Viptela and Meraki are two of Cisco’s SD-WAN solutions that cater to different customer needs and preferences. Viptela is a cloud-first SD-WAN solution that offers advanced routing, segmentation, and security capabilities for complex enterprise networks. Viptela can be deployed on-premises or in the cloud, and supports multiple transport options, including cellular wireless. Meraki is a cloud-managed SD-WAN solution that offers simplicity, reliability, and automation for lean IT environments. Meraki can be deployed using plug-and-play devices, and provides easy configuration, monitoring, and troubleshooting through a web-based dashboard.

Both Viptela and Meraki products help enterprises address network segmentation issues by enabling them to create secure virtual networks that isolate traffic based on business intent and policy. Network segmentation improves network performance, security, and compliance by reducing congestion, preventing unauthorized access, and enforcing granular rules.