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Viewing questions 31-40 out of questions
Questions # 31:

A strategy designer is facilitating a cross-functional critique on a concept for their company ' s new loyalty program. What should the designer do to ensure all voices are heard, regardless of position?

Options:

A.

Only collect written feedback from those who are comfortable providing it.

B.

Hold separate critiques so everyone feels comfortable speaking.

C.

Use a round-robin format, where everyone can share equally.

Questions # 32:

Cloud Kicks ' (CK) stakeholders have some concerns about a newly created CX vision because they struggle with imagining how it will impact CK ' s current product. What should a strategy designer do to alleviate the stakeholders ' concerns?

Options:

A.

Share associated Objectives & Key Results (OKRs) with stakeholders to put the vision in a business context.

B.

Prototype an aspect of the vision that interacts with the current product and share insights with stakeholders.

C.

Organize a brainstorming session to provide stakeholders with a chance to reassess the vision.

Questions # 33:

A strategy designer at Cloud Kicks is working on a strategic vision for a new movement tracking app that integrates with their footwear. Which approach should validate the market for this concept?

Options:

A.

Gather a team to ideate and craft concepts that stretch the company ' s current capabilities

B.

Recruit target users to test price points at which they would be willing to purchase the app.

C.

Meet with developers to estimate the effort required to deliver the proposed experience.

Questions # 34:

Cloud Kicks wants to design a new line of service and has decided to conduct a Consequence Scanning workshop to assess the planned service development roadmap. Which types of outcomes should result from a Consequence Scanning workshop?

Options:

A.

issues to accept, object, or withhold

B.

issues to stop, start, or continue

C.

issues to act on, influence, or monitor

Questions # 35:

Cloud Kicks ' product team is focused on a new business-casual clothing line that they think will account for over half of the company ' s revenue in the future. Which trend should influence desirability the most?

Options:

A.

Supply chain issues that delay product availability

B.

Digital ' product passports ' to help prevent counterfeiting

C.

Hybrid work emphasizing the need for color and comfort

Questions # 36:

A strategy designer is seeing signals of success with a new product that is driving brand loyalty and decreasing consumers ' environmental impact. How should a business case be built for continuing sustainable innovation through a view of a full product lifecycle?

Options:

A.

Source cheaper, locally-grown raw materials.

B.

Extend customer journey maps to pre and post purchase.

C.

Purchase carbon offsets for energy used in manufacturing.

Questions # 37:

A global retailer has received customer complaints because items that are advertised sell out too quickly. There is a disconnect between marketing and fulfillment teams and their systems. Which tool should the strategy designer use to identify the root causes, dependencies, and opportunities for improvement?

Options:

A.

Journey map

B.

Stakeholder interviews

C.

Service blueprint

Questions # 38:

A design team is working on the challenge: " How might we provide tools to enable customers to resolve service issues by themselves rather than escalating to human representatives? " Which bot metrics should the strategy designer suggest to assess the impact of their work?

Options:

A.

Customer satisfaction rate

B.

Total conversations

C.

Human takeover rate

Questions # 39:

A design team is following the design thinking process to create a vision for their new loyalty program. While design thinking is an iterative process, there are phases that follow a general order. Which phase encompasses creating Jobs To Be Done?

Options:

A.

Prototype

B.

Define

C.

Deploy

Questions # 40:

Cloud Kicks wants to create a loyalty program to deepen the engagement of its customers. When evaluating ideas for this program, which criteria should strategy designers use?

Options:

A.

Desirability, viability, and feasibility

B.

Novelty, privacy, and ...

C.

Competitive advantage, impact, and own ability

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