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Viewing questions 71-80 out of questions
Questions # 71:

Which of the following specifically describes experiential marketing?

Options:

A.

Experiential marketing uses marketing techniques to motivate employees.

B.

Experiential marketing uses marketing techniques to achieve non-commercial goals.

C.

Experiential marketing uses marketing techniques to create an emotional connection between a person and a brand.

D.

Experiential marketing uses marketing techniques to maximise profits.

Questions # 72:

The secondary objectives of a not-for-profit organisation are economy, efficiency and effectiveness.

Which of the following gives the correct description of each of these?

A

Economy: Controlling costs.

Efficiency: Achieving objectives at minimum cost

Effectiveness A measure of achievement by reference to objectives

B

Economy Achieving objectives at minimum cost

Efficiency: A measure of achievement by reference to objectives

Effectiveness Controlling costs.

C

Economy: Controlling costs.

Efficiency: A measure of achievement by reference to objectives.

Effectiveness: Achieving objectives at minimum cost.

D

Economy: Achieving objectives at minimum cost.

Efficiency: Controlling costs.

Effectiveness A measure of achievement by reference to objectives

Options:

Questions # 73:

At which stage of a systems development lifecycle is systems architecture considered?

Options:

A.

Systems design

B.

Feasibility

C.

Implementation

D.

 System review

Questions # 74:

MN College (limited by guarantee) aims to ensure that each student achieves their qualification and gains employment. Which THREE of the following are suitable measures of performance for MN College?

Options:

A.

Economic

B.

Number of students

C.

Efficiency

D.

Effectiveness

E.

Enhanced

F.

Number of lecturers.

Questions # 75:

P is employed by an organisation which pays well for work done to a high standard. P is fortunate in that he really enjoys his work, takes great pride in the presentation of his deliverables and always seeks ways to improve his approach and output. Which reward classification is described above?

Options:

A.

Intrinsic reward

B.

Economic reward

C.

Social relationship

D.

Financial reward

Questions # 76:

Which of the following is one of the five key areas of an effective approach to corporate digital responsibility (CDS)?

Options:

A.

Digital protection

B.

Digital mindset

C.

Digital stewardship

D Digital sustainability

Questions # 77:

Which of the following is a primary objective of a not-for-profit organisation?

Options:

A.

Maximise benefit to beneficiaries

B.

Economy - controlling costs

C.

Maximise owner wealth

D.

Effectiveness in achieving objectives

Questions # 78:

Which of the following is a feature associated with personnel management rather than the more modern concept of  human resource management?

Options:

A.

The line manager's role is seen as transactional

B.

Employees are seen as assets

C.

Employees are motivated by consent

D.

There is an emphasis on facilitation

Questions # 79:

The development of technical maps of rules and data structures would be part of which level of a data modelling process?

Options:

A.

Visualisation

B.

Conceptual

C.

Logical

D.

Physical

Questions # 80:

Velocity is one of the defining characteristics of Big Data.  Which of the following most accurately defines what this means?

Options:

A.

The speed of data creation

B.

The volume of the data

C.

The different formats of data

D.

The validity of data

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